8 Elements of Modern Website Design You Must Implement
8 Elements of Modern Website Design You Must Implement Having a modern, up-to-date website design is a relative phrase. Some might think a website designed in 2012 is modern, while others with all of the changes in website design we have seen just in the past year believe that anything pre-2018 is already outdated. We…
7 Reasons Why You Need a Website to Take Your Small Business to the Next Level
7 Reasons Why You Need a Website to Take Your Small Business to the Next Level Growing your brand and drumming up new business can be tough without the right marketing in place. Learn why you need a website to grow your small business. If you don’t have a website going into 2019, you’re not…
It Hurts To Get Slapped!
IT HURTS TO GET SLAPPED! What is a “Google Marketing Slap?” Bottom line it’s a “slap” that reduces your ROI and that hurts! Thriving in our world’s marketing maze is a science and art form. It’s very important to be able to dodge, weave and put up your guard; especially when there is so much…
The SEO Behind Each Page Link: An Introductory Guide to Link Building
The SEO Behind Each Page Link: An Introductory Guide to Link Building The SEO Behind Each Page Link: An Introductory Guide to Link Building Did you know other sites can boost your SEO simply by adding a page link? Learn how effecting link building on external sites can boost your website’s rankings. Keyword(s): page link…
Why You Need Responsive Web Design for Your Website
Why You Need Responsive Web Design for Your Website It seems like people have been predicting the death knell of desktop computers for years: first came the advent of laptops, then palm pilots, smartphones, and finally tablets. But for years, the reliable desktop computer has sustained its position at the top of the digital media…
The Importance of Branding and How It Effects Your Marketing Strategy
The Importance of Branding & How it Affects Your Marketing Strategy One of the first focuses of your marketing strategy should involve branding your business. Keep reading to learn more about the importance of branding. Did you know the movie Star Wars: The Force Awakens cost $200 million to make? However, the real surprise…
5 Quick & Simple Facebook Marketing Tips for Any Small Business Owner
In our previous post, we explained some benefits any small business owner can expect to gain by utilizing social media management. Here we’ll go a little bit more in-depth concerning one of the most popular social media networks: Facebook. Let’s take a look at how creating a profile can work wonders for your brand and…
2017: The Year Video Took Over Digital Marketing
In today’s fast-paced digital world, it seems impossible to imagine an effective business that functions without a mobile, tablet or laptop at the ready. Customers, clients and employees alike demand constant communication, connectivity and information, of course online marketing has responded to these needs. From SEO to PPC, e-mail marketing to social media, since the…
The Robot Revolution: Automation is the Future of Marketing
Around 5 years ago, a buzz started to rumble around the world of digital media and marketing, that was entirely centered on automation. Now, personalized advertising campaigns driven by adaptive software were nothing new, even as far back as 1999 – Oracle had been selling marketing tools to various businesses in a package called Eloqua.…
Local SEO: Is it Worth Spending Your Money On?
60 trillion web pages. Every time you decide to enter a keyword into the search bar, that’s how many archived sites Google will crawl through before it provides you with thousands of relevant results in mere seconds. Learn why local optimization is worth the investment. This process will repeat itself globally on average 3.5 billion…
Psychology Of Web Design: The Good, the Bad, and the Ugly
Let me a paint a scenario for you. Your kid’s birthday is coming up and you need to buy the latest doll on the market. So you start Googling shops that carry this doll. Now from here, one of three experiences may happen once you find a site of your liking. 1- Everything goes well…
A Practical Guide To GDPR For AHA! Clients
The European Union’s General Data Protection Regulation took effect on May 25, 2018. The GDPR’s impact extends far beyond existing data protection measures and affects businesses of all sizes — from one-man shops to the largest corporations. Every American business operating or serving customers in the EU need to understand what they need to do…